Considering an Omnisend alternative?

Omnisend is a marketing automation platform specifically built for e-commerce businesses to help them grow. It allows them to target their shoppers across a variety of channels such as emails, SMS, and browser push notifications.

VBOUT is an excellent alternative to Omnisend because it allows e-commerce businesses to have a deep integration via API library or install Shopify, WooCommerce, or Magento plugins. Once integrated, they can target shoppers across different channels by creating powerful automation workflows.

Here’s a comparison between Omnisend and VBOUT which shows the difference between both in terms of features and pricing.

Email marketing

VBOUT allows you to import and manage unlimited contacts into their platform, whereas Omnisend charges you for a specific number of contacts, and the price increases as you add more.
Omnisend VBOUT
Lead Management
Unlimited Contacts
Drag and Drop Builder
A/B Testing

Marketing automation

VBOUT and Omnisend have the same marketing automation functionalities. You can send different types of targeted messages such as emails, SMS, or browser push notifications and build powerful workflows to move leads through the funnel. The only difference is that with VBOUT, you can drag and drop features when creating automations.
Omnisend VBOUT
Browser Push Notification
Email Automation
SMS Messaging
Drag and Drop Builder

Social media

VBOUT has social media management whereas Omnisend doesn't.
Omnisend VBOUT
Social Calendar
Posts Composing / Scheduling
Social Stream Management
Profile Grouping

Landing pages

With VBOUT's landing page builder, you have the ability to create your landing pages using drag and drop functionality, dynamic content and add UTM tracking to measure where your traffic and conversions come from. Omnisend has ready-made landing page templates that you can select but lacks other features when it comes to drag and drop functionality and personalization.
Omnisend VBOUT
Ready-Made Templates
Drag and Drop Builder
Dynamic Content
Merge Tags / Conditional Formatting
UTM Tracking


VBOUT's analytics allows you to create multiple dashboards, share reports publicly and track your lead scoring activity. Omnisend allows you to track the analytics of your marketing initiatives such as email marketing and automation but lacks some features found in VBOUT.
Omnisend VBOUT
Multiple Dashboards
Automated Reports (Sent by email)
Lead Scoring
Publicly Accessed Reports
Smart Audiences

Agency Features

As for agency features, Omnisend provides some features that may be beneficial for agencies but there are several limitations not found with VBOUT. All of these are listed in the table below.
Omnisend VBOUT
Centralized Management
Workflow Manager
Access Control
Post Moderation
White Labelling
Custom Plan Builder
Custom Pricing
Campaign Grouping
Competitive Commission
Revenue Tracking
Clients Training and Onboarding
Partner Community
Agency Growth Academy


For a professional plan, Omnisend charges you $65 for 5000 contacts and 60k emails per month. With VBOUT, however, you can manage unlimited contacts but only pay for the number of emails sent - with the lowest package starting at $60, excluding social media, automation, landing pages, and analytics. If you want to use all of the features, you will pay $100 for the lowest plan. With VBOUT, you can build your plan using only the features you need. Check out our pricing plans for more details.
Omnisend VBOUT
Basic Plan
$65/mo - 5000 contacts -
Up to 60k emails - Billed monthly
$100/mo - Unlimited contacts based on
5000 emails per month - Month-to-month
Intermediate Plan
$115/mo - 10k contacts - 
Up to 120k emails - Billed monthly
$200/mo - Unlimited contacts based on
10K emails per month - Month-to-month
Advanced Plan
$720/mo - 100k contacts - 
Up to 1.2M emails - Billed monthly
$600/mo - Unlimited contacts based on
100K emails per month - Month-to-month
N.B: We make every effort to provide the most accurate pricing figures, however, we advise verifying these details with Omnisend as pricing and packages can change.

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With VBOUT's marketing software, you will be able to:

  • Build automated marketing campaigns
  • Attract better prospects to your business
  • Convert more visitors to qualified leads
  • Turn leads into customers with less effort
  • Clearly report on the impact of your marketing efforts